PG&E Shares Videos in Five Languages on Time-of-Use and Medical Baseline Plans


By Fiona Chan

PG&E recently unveiled new in-language videos that will help educate diverse communities on the new electric Time-of-Use (TOU) rate plan. These animated videos also provide tips on how to successfully shift energy use to the times of day when costs are lower and ensure energy savings year-round.

The new electric TOU rate plan aims to promote more efficient energy usage and provide customers with additional rate plan options.

In March, about 120,000 residential electric customers across PG&E’s service area transitioned to the new rate plan. Other residential customers can opt into this rate plan. This is the first phase of a multi-year, statewide effort to create a smarter energy future and healthier environment while balancing the need to keep customer rates affordable.

Besides TOU, the energy company also unveiled in-language videos on Medical Baseline, a financial assistance program for residential customers who have special energy needs due to certain qualifying medical conditions.

These videos are part of PG&E’s initiative to educate traditionally underserved in-language communities throughout the company’s service area about the new rate options and existing assistance programs to help managing their bill and energy usage.

The videos also incorporated feedback from PG&E’s Communities of Color Advisory Group, a group of community leaders, to help provide guidance to PG&E on how best to conduct outreach to diverse, hard-to-reach communities.  The group’s input included ensuring that PG&E develops simple, effective in-language support to promote rate options and energy management tools.

“PG&E is committed to working together with our diverse customers to ensure they understand how small shifts in when they use energy can make a big difference for the environment,” said Naila Ahmed, program manager of Low Income Program and Disadvantaged Communities. “We recognize that our customers use energy differently, and we will continue to provide information and educational tools about their rate options and our assistance programs in a way which is easy for them to understand.”

The videos are now available in Spanish, Chinese, Vietnamese, Tagalog and Hmong.  Customers can visit the energy company’s Spanish website and Chinese website or view the videos on YouTube using the links below:

TOU Rate Plans Overview







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