The three Bay Area Mayors filmed the PSA to affirm that hate crimes against the Asian community will not be tolerated and perpetrators will be held accountable

(San Francisco, CA), Today, Oakland Mayor Libby Schaaf, San Jose Mayor Sam Liccardo and San Francisco Mayor London Breed released a public service announcement in support of the Asian community which has been the target of violent hate crimes across the country, the state and the Bay Area.

The PSA was filmed in response to a request to Mayor Schaaf by an Oakland Chinatown leader in the effort to raise awareness about the hate crimes and affirm for the Asian community that Bay Area leaders and residents will not tolerate these violent and hateful acts.

The PSA can be viewed here.

“The rise of anti-Asian violence is heart-breaking, unacceptable, and it must end,” said Oakland Mayor Libby Schaaf. “I am joining with my fellow mayors, London Breed and Sam Liccardo, to stand in solidarity with our Asian community and to send a clear message that hate has no home here in the Bay Area.”

“We all have a role in stopping the senseless violence and prejudice against our AAPI community members,” said San Jose Mayor Sam Liccardo. “All San Joseans condemn this pointless hatred and stand in solidarity with our neighbors—together, we must protect the diversity that makes our home great. #StopAsianHate #WeAreSanJose”

“The violence and discrimination targeting our API communities is reprehensible and will not be tolerated” said San Francisco Mayor London Breed. “The Bay Area is such a unique place because of our diversity, and it’s been heartbreaking to see our Asian residents targeted simply because of who they are. We have to work to undo the damage done by the constant racism and discrimination from the previous federal administration, which is why we’re speaking out and taking action to bring people together.”

All three mayors are working  with the AAPI community to better understand their needs which include efforts to protect public safety and combat anti-Asian violence. Those efforts include expanded community safety teams programs that will act as a proactive presence to provide outreach, support, and engagement in key neighborhood corridors.

The PSA will air on Bay Area stations, including Chinese language stations, as well as on the three  Mayors’ social media platforms. The Mayors will also be sharing the PSA with community based and business organizations.